blue shark digital accelerator
If the Covid-19 pandemic taught business one thing, it reinforced the importance of being able to conduct business and services online, as much as possible. In response to numerous request from clients, Blue Shark Digital (BSD) are now offering bespoke and tiered packages to support local businesses to market, sell and grow online.
Acclerator
The Blue Shark Digital Accelerator is a series of three tiered-packages of digital and online marketing support for small business and SME’s in Belfast, County Antrim, Northern Ireland and across the island of Ireland.
Silver accelerator
The Silver Accelerator package is a great start-up package. This package includes:
Website Audit. Blue Shark Digital will undertake a audit of your company’s website and online platforms. The audit will include a forensic technical SEO audit which will assess both on the page and off the page SEO metrics and performance. The audit will also assess the User Experience (UX) and the Conversion Rate Optimisation (CRO) of the website. This includes assessment of how the user (customers) navigates through your website and addresses any issues that may force the user to not convert to a sale or lead. Naturally this also assess the content.
Content Strategy. Blue Shark Digital will assess the content of the website, but also all marketing communications and work with all internal stakeholders to develop a content strategy, collaboration and calendar. Content is King… and remains so, in the eyes of Google and customers. BSD will help business and organisations to better communicate their vision, news and marketing messages in a coherent, co-ordinated strategy.
Digital Reporting. Reporting is key in assessing online activity. Each customer base is unique and there is no set template for online marketing. Assessing what works and what doesn’t, and taking remedial action is key in online marketing. Assessing the behaviour of users on your website, social media and email marketing is key, allowing data-driven decisions to drive continuous improvement and a better ROI. Reporting includes competitor analysis to keep on top of what your
Search Engine Optimisation. SEO remains the most important online marketing activity that a business or organisation can undertake. To find out more about SEO, click here>>>
Gold accelerator
In addition to all of the activity in the Silver Accelerator, the Gold Accelerator package also includes:
Social Media Management. Social Media is a crowded place. As the Facebook algorithm changes has made it harder for business pages to operate, it is essential that businesses without an in-house social media expert seek the help from the likes of Blue Shark Digital. To find out more about Social Media Management click here>>>
Social Media Strategy. Operating several social media pages without a coherent strategy, encompassing innovative, interesting content at its core, is a fast-track way to lose visibility on social media, even to those who have liked your page and have engaged previously. A strategy is key to operating on Facebook, Instagram, Twitter, Pinterest, LinkedIN and Youtube, otherwise you will waste a lot of time and effort with little return.
Email & CRM Marketing. Email marketing remains a key component of the online marketing mix. Find out more>>>
platinum package
In addition to the activity in the Silver and Gold packages, the Platinum Accelerator package also includes:
Online Advertising. Blue Shark Digital will skilfully manage any budget, big or small to drive online leads and sales through a range of digital/online advertising media, include Google search and display networks, Bng/Microsoft, Youtube and across social media. Online Advertising is the most cost-effective means of advertising, particularly in the current market. Find out more>>>
Digital & Online Strategy. Blue Shark Digital will collate and produce a comprehensive digital strategy, with set online objectives, which we guarantee to deliver. An all-encompassing digital strategy is the best way to drive online goals and really accelerate your business. Find out more>>>
Digital Training & Upskilling. Whilst Blue Shark Digital roll out a digital strategy, we can also upskill and train your team in all things digital. Investing in your staff keeps them happy and loyal. BSD will assist in your team getting online qualifications, such as with Google and Facebook. Find out more>>>
“We are Dedicated to Digital, Passionate about Paid Search and Mesmerised about Measurement”